Finding a Way, with Dan Moore and Mark Rau

When Covid-19 hit, the Southwestern Advantage sales team tackled it with grit and determination, now documented in the book "Finding a Way, Even Through a Pandemic." With contributions from Dan Moore, Mark Rau, Matt Ross, Amy and Ryan Groom, Edgar Ibarra, Danny Gamboa, Erin Sakhautdinov, Virgie Sandford, AJ Salinksy, Shane Blick and many others, "Finding a Way" describes how the team used SWA principles to guide their decision making through uncertain times, to finish strong. In this discussion, Dan Moore and Mark Rau talk about that challenging period in the company's history, and what about Southwestern Advantage and the values & skills it teaches, left them uniquely positioned to weather the storm.